Our blog

Mobile Ads Best Practices for Publishers: A Lupon Media Guide

Maximize your ad revenue with Lupon Media’s guide to the top mobile ads best practices for publishers....

Read More

AI Rev-Share Module: A New Era for Publishers and AI Companies

In the ever-evolving world of digital media, few things have caused as much disruption as artificial intelligence....

Read More

What is the role of privacy sandbox in AdTech?

The Privacy Sandbox, a Google-led initiative, aims to redefine the landscape of online advertising with a focus...

Read More

Video Header Bidding Explained: A Comprehensive Guide for Publishers

In the ever-evolving world of digital advertising, header bidding has emerged as a groundbreaking innovation, transforming the...

Read More

Introducing Dynamic AdBoost+: Lupon Media’s Sustainable Ad Tech Innovation

At Lupon Media, we are dedicated to advancing ad tech solutions that benefit both publishers and the...

Read More

Do You Know if Your Ad Server is Cost Effective? Header...

In the fast-evolving world of digital advertising, maximizing revenue while ensuring transparency is a top priority for...

Read More

Client-Side vs. Server-Side Header Bidding: A Comprehensive Guide for Publishers

In the dynamic landscape of programmatic advertising, header bidding has become a cornerstone technology for publishers looking...

Read More

The Future of Programmatic Advertising: Key Trends to Watch in 2025

Programmatic advertising has evolved rapidly over the last decade, and as we move towards 2025, new innovations...

Read More

The Rise of Green Ads: How Eco-Friendly Advertising is Becoming a...

As environmental consciousness grows across industries, the advertising world is also making a shift. Eco-friendly or green...

Read More

Black Friday 2024: How Publishers Can Maximize Revenue During the Biggest...

As Black Friday 2024 approaches, the advertising industry is gearing up for a surge in digital ad...

Read More